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Rosati’s Featured in PMQ Pizza: How Tech Innovation Helped Rosati’s Drive a 17% Sales Increase
We’re excited to share that Rosati’s Pizza was recently featured in PMQ Pizza Magazine, highlighting the power of innovation, smart marketing, and the strength of our franchise system.
The article dives into how Rosati’s leverages strategic partnerships—most notably with PizzaCloud—to enhance customer experience, support franchisees, and drive meaningful results. From improving call management and online ordering to launching SMS campaigns that reach thousands of customers for just pennies per message, our tech-forward approach continues to pay off.
One standout moment? Our recent Super Bowl Sunday campaign—which also happened to fall on National Pizza Day. Using targeted SMS messages, we reminded customers to think of Rosati’s without even offering a discount—and saw a 17% increase in year-over-year sales and a 12% boost in traffic that day alone.
Franchisees have praised these tools for being affordable, effective, and easy to use, and our commitment to innovation means we’re constantly exploring new ways to support them.